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Email deliverability

Build the foundations before you send.

Dedicated sending domains, mailbox preparation, authentication, and measured volume support your outreach. Keep their health visible as the campaign runs.

01 / Prepare the sender

Give the infrastructure time and attention.

Deliverability depends on the sender, the audience, and the message together.

  1. 01

    Set up the domains

    Configure dedicated sending domains, mailboxes, and authentication before outreach begins.

  2. 02

    Ramp deliberately

    Use configurable warming and sending limits. Set the start, ceiling, and pace rather than increasing volume all at once.

  3. 03

    Watch the signals

    Review bounce rates, complaints, authentication, and warmup status. Use the findings to guide the next operational step.

02 / Authentication

Three records with different jobs.

SPF

Lists which servers are allowed to send mail for your domain, so receivers can reject forgeries claiming to be you.

DKIM

Signs every message with a cryptographic key. The receiver checks the signature to confirm the mail really came from your domain and was not tampered with.

DMARC

Ties SPF and DKIM together and tells inbox providers what to do with anything that fails, the policy that protects your domain from spoofing.

03 / After launch

Keep the checks connected to sending.

01

Tracking domains

Separate tracking infrastructure from the main application domain, with client-level assignment.

02

Address validation

Use email validation and cached results to identify risky records before sending.

03

Sending controls

Campaign limits, mailbox windows, and opt-out handling stay part of the email workflow.

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Questions, answered

Your questions, answered.

01

What is email warming and why does it matter?

Warming gradually builds a new sending domain and mailbox reputation so inbox providers learn to trust it before you run real outreach. SalesHive uses an AI-generated warming pool that sends realistic content and simulates engagement, and when warming mail lands in spam it runs a spam-rescue step to pull it back into the inbox. Skipping warming is the fastest way to get a fresh domain flagged, so we ramp every sender before it touches a prospect.

02

How does the volume ramp work?

The ramp is configurable. A typical schedule starts low and climbs over a couple of weeks, for example 2 emails a day building to 20 a day over 14 days, so volume rises only as fast as reputation can support it. You control the start point, the ceiling, and the pace, and the deliverability dashboard shows where each sender sits in its ramp.

03

Do I have to set up domains and DNS myself?

No. We handle the full domain lifecycle. We can buy sending domains for you, configure DNS automatically, provision SSL, and set up the DKIM, SPF, and DMARC records that authenticate your mail. That authentication is what lets inbox providers trust your sends, and getting it wrong is a common reason cold email lands in spam, so we own it end to end.

04

Why use a separate tracking domain?

Open and click tracking add links that point back to a tracking domain. If that domain is the same one your app or main site runs on, spam filters can associate tracking traffic with your primary domain and hurt its reputation. SalesHive uses a pool of tracking domains, sharded per deal, so tracking never rides on your app domain and one campaign cannot drag down another.

05

How do I know my deliverability is actually healthy?

The deliverability dashboard surfaces the signals that matter: bounce rates, spam complaints, and the warmup status of every sender. Email addresses are validated with Clearout and the results are cached, so you are not paying to re-check the same contact and you are not sending to addresses that will bounce. Reputation is the through-line, and the dashboard is where you watch it.

06

How does this connect to the rest of the email platform?

Deliverability and warming are the infrastructure layer underneath the SalesHive email platform. The platform personalizes and sends the outreach, and the warming pool, domain setup, tracking domains, and dashboard keep those sends landing in the inbox. You can see how the sending side works on the email platform page.