The B2B sales glossaryA little clarity.
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Plain-language definitions for cold calling, outreach and sales development.
37 terms matching your filters
CMO Outsourcing
CMO outsourcing is the practice of engaging an external, usually fractional or virtual, chief marketing officer (or CMO-level team) to own B2B...CRO Outsourcing
CRO outsourcing is the practice of engaging an external, often fractional, Chief Revenue Officer or revenue leadership team to design, oversee, and...Fractional CMO
A Fractional CMO is a senior marketing leader who works with a B2B company on a part-time or contract basis to own go-to-market, pipeline, and...Fractional CRO
A Fractional CRO (Chief Revenue Officer) is a senior revenue leader who works with a B2B company on a part-time or contract basis to design and...Offshore Sales Outsourcing
Offshore sales outsourcing is the practice of delegating B2B sales development activities, such as prospecting, cold calling, email outreach, and SDR...Onshore Outsourcing
Onshore outsourcing is hiring an external provider located in your own country to handle work, as opposed to offshoring it abroad. In B2B sales...Outsourced Account Executive
An outsourced account executive (outsourced AE) is a quota-carrying salesperson, employed by an external provider rather than your company, who...Outsourced B2B Lead Generation
Outsourced B2B lead generation is the practice of hiring an external specialist partner to plan, execute, and optimize outbound prospecting and...Outsourced BDR
An outsourced BDR (Business Development Representative) is a third-party sales professional or team that handles top-of-funnel B2B prospecting,...Outsourced Business Development
Outsourced business development is the practice of hiring a specialized external partner to run core top-of-funnel B2B sales activities, such as...Outsourced Cold Calling
Outsourced cold calling is the practice of hiring a specialized external B2B sales development partner to run your prospecting calls, qualification,...Outsourced Head of Sales
An outsourced Head of Sales is a senior sales leader, typically engaged on a fractional or contract basis through a specialist firm, who owns your...Outsourced Inside Sales
Outsourced inside sales is the practice of hiring a specialized external team to handle remote B2B selling activities such as prospecting, cold...Outsourced Lead Generation
Outsourced lead generation in B2B sales is the practice of partnering with an external specialist firm to research, engage, and qualify prospects on...Outsourced Phone Sales
Outsourced phone sales is the practice of hiring an external B2B sales development partner to run your outbound calling and qualification efforts,...Outsourced Prospecting
Outsourced prospecting is the practice of partnering with an external B2B sales development provider to handle top-of-funnel activities such as...Outsourced Sales
Outsourced sales is the practice of partnering with a specialized third-party provider to manage parts or all of the B2B sales development process,...Outsourced Sales Agency
An outsourced sales agency is a specialized B2B partner that provides external sales development resources, such as SDRs, cold callers, and outbound...Outsourced Sales Calls
Outsourced sales calls are B2B prospecting and qualification calls executed by an external provider instead of an internal SDR team. These partners...Outsourced Sales Company
An outsourced sales company is a third-party firm that manages some or all of a B2B organization’s sales development activities, such as prospecting,...Outsourced Sales Development
Outsourced sales development is the practice of hiring a specialized external team to run your B2B SDR function, prospecting, cold outreach,...Outsourced Sales Development Reps (SDR)
Outsourced Sales Development Reps (SDRs) are external B2B prospecting specialists provided by a third-party agency to run your outbound sales...Outsourced Sales Services
Outsourced sales services are when a B2B company partners with a specialized external provider to handle parts or all of its sales development...Outsourced Sales Team
An outsourced sales team is a third-party group of B2B sales development and closing specialists that manages part or all of your sales process, from...Outsourced Sales Teams
Outsourced sales teams are external specialists that handle parts or all of a company’s B2B sales development function, typically prospecting, cold...Outsourced SDR Company
An outsourced SDR company is a specialized B2B sales development partner that provides external sales development representatives (SDRs) to handle...Outsourced SDR Team
An outsourced SDR team is a third-party sales development group that handles top-of-funnel prospecting, qualification, and meeting setting for your...Outsourced Telemarketing
Outsourced telemarketing is the practice of hiring a specialized B2B sales development provider to handle phone-based outbound prospecting, lead...Outsourced Telesales
Outsourced telesales is the practice of hiring an external B2B sales development partner to run phone-based prospecting, qualification, and...Sales Development Outsourcing
Sales development outsourcing is the practice of hiring an external specialized partner to handle top-of-funnel B2B prospecting, including list...Sales Outsourcing
Sales outsourcing is the practice of delegating parts of the B2B sales process, such as prospecting, lead qualification, appointment setting, or...Sales Outsourcing Agency
A sales outsourcing agency is a specialized partner that handles some or all of a company’s B2B sales development activities, such as prospecting,...Sales Outsourcing KPIs
Sales Outsourcing KPIs are the measurable performance indicators used to evaluate outsourced B2B sales development partners, such as outsourced SDR...About this glossary
A working reference, not a textbook
The short version is on the surface. Open any question to go deeper.
It is a practical reference for the language of B2B outbound sales. Every entry explains a cold calling, email outreach, lead generation, or sales development term in plain English, with the context and best practices that actually matter when you run campaigns.
They come from the SalesHive team, the same strategists and SDRs who run outbound campaigns for thousands of clients every day. The goal is working knowledge you can apply, not textbook theory.
Search by name at the top of the page, jump straight to a letter with the A to Z rail, or filter by category. Each term links to a full entry with real benchmarks, best practices, expert tips, common challenges, and FAQs.
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